Marketing Campaign Kick-Off Meeting Template
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Social Media Campaign Kick-Off Meeting Template
Get this templateUse this Social Media Campaign Kick-Off Meeting template to brainstorm with the marketing team what our social media strategy looks like.
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Social Media Campaign Kick-Off Meeting
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Social Media Campaign Kick-Off Meeting Template
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What’s inside this Social Media Campaign Kick-Off Meeting Template:
1🎯 Social media goals
Identify the goals that we want to achieve through social media that feed into business objectives.
- Specific
- Measurable
- Attainable
- Relevant
- Time-bound
2📌 Target audience
Who is your target audience? Identify their age, location, occupation, interests, etc.
3🤔 Competition
Learn about what your direct competitors are doing on social media, and conduct an analysis.
4❎ Social media audit
If we already have some social media accounts, what is working well? What is not working well? What can we do to improve?
5📲 Account set-up
Determine what social media networks we should use and set up our accounts. Think about graphics, branding, account names, etc.
6🗓 Content calendar
Create a posting schedule to determine when and how you will put out content.
7💬 Brainstorm
Brainstorm how we will create content for each social media network. What will each account look like and what purpose are they trying to serve?
8✅ Action items
What are the next steps?
