Fellow vs Gong: The AI Meeting Assistant Your Whole Organization Can Use

When a sales team asks IT to approve Gong, the conversation usually goes one of two ways. Either IT signs off on a six-figure contract for a tool only the sales team will use, or the organization ends up with a patchwork of meeting tools: Gong for sales, something else for everyone else, and no centralized way to govern any of it.

There's a third path: an AI meeting assistant that gives sales teams the features they actually use from Gong, extends that value to every other team in the organization, and gives IT the security controls and administrative oversight they need. That's Fellow.

This comparison breaks down exactly how Fellow and Gong stack up — and helps you decide which tool makes more sense for your organization.

Verdict: For organizations looking for an AI meeting assistant that serves every team — not just sales — Fellow is the clear choice. Gong remains the right tool for large enterprise sales organizations with dedicated RevOps teams, six-figure budgets, and multi-month implementation timelines. For everyone else, Fellow delivers the meeting intelligence that matters most at a fraction of the cost.

Fellow vs Gong: feature comparison at a glance

What is Gong?

Gong is a revenue intelligence platform founded in 2015 and built specifically for enterprise sales organizations. Its three core modules — Conversational Intelligence (CI), Gong Forecast, and Gong Engage — are designed to help sales leaders run their entire revenue process: coaching reps, managing pipeline, and forecasting quarterly numbers.

For large enterprise sales teams with dedicated RevOps resources, Gong delivers genuine value. It captures sales calls, analyzes talk-to-listen ratios, flags objections, and syncs deal intelligence into Salesforce. These are real capabilities that matter to sales leaders at scale.

But Gong was built for a specific use case: sales. It doesn't serve product, marketing, CS, operations, or leadership teams. It requires a conversation with a sales rep just to create an account. And it comes with pricing and implementation complexity that puts it out of reach for most organizations that aren't running a 250-person enterprise sales motion.

What is Fellow?

Fellow is an AI meeting assistant that provides automated recording, transcription, summaries, and action item tracking. It offers both traditional bot-based recording and botless recording options, with an AI agent that automates meeting-related tasks. The platform includes privacy controls that allow users to pause recording mid-meeting, redact information from transcripts, and manage sharing permissions.

For sales teams specifically, Fellow includes purpose-built features:

• CRM sync with Salesforce and HubSpot

• Sales framework templates for MEDDICC, BANT, and SPICED

• Keyword trackers

• Company view for account-level meeting history

• AI-generated follow-up emails. For IT and operations leaders

• and more

Fellow provides centralized governance — organization-wide recording policies, permission controls, and enterprise security certifications — so every meeting is captured consistently and compliantly.

And for everyone else — the product managers who need to hear what customers are saying, the marketing team that wants to pull insights from sales calls, the CS team handing off from sales — Fellow's Ask Fellow AI searches across all meetings they have access to, generating documents, summaries, and answers on demand.

The real cost of Gong

Gong's pricing isn't published on their website — you have to request a demo before you can even sign up. Based on verified G2 reviews and pricing research, here's what we estimate teams actually pay:

• Base platform fee: $5,000–$50,000 per year (depending on team size), charged regardless of how many features you use

• Per-user license: ~$1,600/user/year for teams under 50 (bundled CI + Forecast + Engage), often quoted at $250/user/month

• Professional services: $7,500/year for onboarding support

• Implementation: $50,000–$150,000 in Year 1, typically outsourced to third-party vendors

• Ongoing RevOps maintenance: 40+ hours per month to configure Smart Trackers, retrain models, and manage integrations

For a 20-person team, the total first-year cost reaches approximately $115,000. For a 100-person team, it's closer to $430,000.

"Gong is a really powerful tool but it's probably the highest end option on the market... friends who lead revenue functions have been fine using a lower cost, simpler alternative."

— Head of Sales & Partnerships

And a recurring theme across hundreds of Gong reviews: teams pay for features they never use. Gong's bundled pricing forces customers to purchase Forecast and Engage modules regardless of need.

"There's so much in Gong, that we don't use everything. Gong's deal forecasting we don't use."

— TrustRadius verified review

The problem with a sales-only tool

When sales teams adopt Gong, the rest of the organization is left out. Customer success teams don't have access to what was promised in sales calls. Product managers can't search for customer feedback mentioned in demos. Marketing can't hear the language customers use when describing their problems. Leadership has no visibility into meetings outside the sales pipeline.

The result is predictable: organizations end up running multiple meeting tools in parallel — Gong for sales, Fellow, Fireflies or Fathom for internal meetings, something else for CS — with no centralized governance, no consistent data, and a fragmented set of subscriptions that IT can't control.

This fragmentation is expensive and creates real security risks. When meeting recordings live across multiple platforms with different permission models, IT has no single place to enforce data policies, respond to compliance audits, or manage access when an employee leaves.

Fellow solves this by serving as the one platform for all meetings across the organization — with IT-controlled governance at the center.

Why IT leaders choose Fellow

For IT and security-conscious buyers, Fellow's enterprise architecture is a meaningful differentiator from Gong.

Security and compliance

• SOC 2 Type II certified

• GDPR and HIPAA compliant

• Never trains on customer data — any data sent to an AI vendor is immediately deleted within the LLM

• Enterprise-grade security and strict access controls

• BAA agreements in place with LLM providers

Org-wide governance and admin controls

Fellow gives IT administrators centralized control over the entire organization's meeting data — something Gong cannot offer beyond the sales team.

• Organization-wide recording policies: set which meetings get recorded automatically

• Permission-based access aligned to organizational roles — control who can view, share, or download recordings

• Admin rights over all recordings, with deletion prevention where required

• SSO and SCIM provisioning on Business and Enterprise plans

• Domain-level controls for user management at scale

What Fellow gives sales teams

The most common objection IT leaders hear when pushing back on Gong is: "our sales team needs it." The reality is that most sales teams use a fraction of what Gong offers — and the features they actually rely on day-to-day are all available in Fellow.

"With Gong, you're paying for like 80% more of the cost than other tools, but you're only leveraging kind of that 20% of the options because Gong is a little bit maybe too heavy in a lot of cases."

— VP of Sales, Fellow customer

Sales framework templates

Fellow's AI recaps can be customized to match popular sales frameworks including MEDDICC, BANT, and SPICED — making it easy to standardize discovery calls, deal reviews, and pipeline reporting across the entire sales team. Templates are set at the organization level by admins, ensuring consistency without relying on individual reps to configure their own settings.

Trackers

Fellow's tracker feature lets sales teams monitor specific keywords, topics, and signals across all their meetings — competitors mentioned, pricing objections raised, buying signals, or any term that matters to your deals. When a tracked term comes up in a call, it's flagged automatically so managers and reps can review the context without replaying entire recordings.

This is where Fellow takes a meaningfully different approach from Gong. Gong's Smart Trackers are built on keyword-matching technology that requires 50–100 training examples per tracker and ongoing RevOps maintenance to stay accurate.

Fellow's Ask Fellow AI understands conversational context from the ground up — so you can ask "Which calls this quarter mentioned a security review?" and get an instant answer across all your meetings, without building or maintaining a single tracker rule.

CRM integrations

Fellow integrates natively with Salesforce and HubSpot — the two CRMs most sales teams already run. After every sales call, AI meeting notes, action items, and key details sync directly into your CRM records without manual entry. Fellow AI also suggests which fields to update based on what was discussed in the meeting, so pipeline data stays accurate without adding work for reps. Sales leaders get a clean, up-to-date CRM without chasing their team to log calls.

Company view and cross-meeting search

Fellow's company view gives sales reps and managers a complete picture of every meeting with a given account — all calls, notes, action items, and decisions in one place. And with Ask Fellow, anyone with access can search across all meetings to answer questions like "What objections did Acme Corp raise in Q4?" or "What did we commit to in the last three calls with this prospect?" — and generate a document from the answer in seconds.

"Fellow seems more intuitive than Gong, especially for high-velocity sales tasks, as Gong requires more time-intensive analysis that doesn't fit their workflow needs."

— VP of Sales, Fellow customer

Follow-up email generation

After every sales call, Fellow generates a contextual follow-up email based on the transcript — capturing commitments, action items, and next steps in a format that's ready to send. Reps spend less time writing recaps and more time on their next call.

Pre-meeting briefs

Before every call, Fellow surfaces attendee context and past meeting history — so reps walk into conversations prepared, not scrambling to remember what was discussed last time. This is a feature Gong doesn't offer.

"The primary pain point that we were trying to solve is the ability to prepare for meetings ahead of them and then obviously the AI function on the back end of the meetings."

— Director of Operations, Fellow customer

The value Gong can't deliver: organization-wide meeting intelligence

Here's what happens when your entire organization runs on Fellow instead of a mix of tools:

• Marketing can use Ask Fellow to search across sales calls and pull out the exact language customers use to describe their problems — fuel for campaigns, messaging, and content.

• Product managers can query meetings with key accounts to understand feature requests, objections, and unmet needs — without waiting for a sales rep to forward notes.

• Customer success teams have full visibility into what was promised during the sales process — and can search for commitments made before handoff.

• Leadership can query across all meetings to understand recurring themes, at-risk accounts, or strategic blockers — without relying on secondhand summaries.

• New hires can access a library of customer calls and internal meetings to get up to speed faster than any onboarding deck can achieve.

"This could be something that everyone uses and has a centralized database for all of your meetings, not just external calls."

— Sales Director, Fellow customer

Gong's value is locked inside the sales team. Fellow's value compounds across every team that adopts it — because every meeting, from a discovery call to a board prep session, becomes searchable intelligence that the right people can access.

Why teams switch from Gong to Fellow

Based on conversations with customers who have moved from Gong to Fellow, here are the most common reasons:

1. High cost for underutilized features

"I switch clients over from Gong all the time, on a regular basis. Costs are very high, but a lot of people find that they're not utilizing Gong in its full capacity. They're not using it for things like forecasting. They're not using it for email campaigns because they'll have things like Salesforce already in place. So they're almost paying double the cost."

— Sales Consultant, Fellow Customer

2. Complexity that doesn't match workflow needs

"We liked the idea of becoming more simplistic... Gong had too many features we weren't using."

— Head of Operations, Fellow customer

3. The entire organization needs one tool

"We had six different tools capturing meetings across the org, and none of them talked to each other. Sales couldn't see what CS was hearing, product had no visibility into what prospects were saying, and I had no way to enforce a consistent data retention policy. When we moved everyone to Fellow, we went from six vendors to one."

— Director of IT, Software Company

Who should choose Fellow

• Organizations that want one AI meeting assistant across sales, CS, product, marketing, and operations

• IT leaders who need centralized governance over meeting recordings and data

• Sales teams that need CRM sync, trackers, and sales framework templates without a six-figure contract

• Companies in regulated industries that require GDPR and HIPAA compliance and verifiable data handling

• Mid-market organizations that want enterprise-grade security without enterprise-level complexity

• Teams that value pre-meeting preparation as much as post-meeting documentation

Who should choose Gong

• Large enterprise sales organizations with dedicated 3+ person RevOps teams and 200+ reps

• Teams that need advanced revenue forecasting as a core part of their weekly operating rhythm

• Organizations with the budget ($400,000+ annually for 100 users) and 3–6 month runway to implement a revenue platform

• Sales-only deployments where no other teams need meeting intelligence

Final verdict: Fellow vs Gong

Gong pioneered the revenue intelligence category and remains the benchmark for enterprise sales analytics. For the right organization — large, sales-centric, with RevOps resources and the budget to match — it earns its price.

But for most organizations, Gong is too expensive, and too complex. It serves one team while leaving everyone else without meeting intelligence. It requires months to implement and years of contract commitment. And it gives IT no meaningful control over an organization-wide data governance challenge.

Fellow takes a different approach. It starts with the belief that every meeting — not just sales calls — contains intelligence that should be captured, organized, and made accessible across the organization. It gives sales teams the features they need to run great calls and keep CRM data accurate. And it gives IT the security, compliance, and administrative controls to deploy meeting intelligence at scale.

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FAQ: Fellow vs Gong

Is Fellow a good alternative to Gong for sales teams?

Yes. Fellow includes CRM integrations with Salesforce and HubSpot, sales framework templates for MEDDICC, BANT, and SPICED, keyword trackers, company-level meeting history, AI-generated follow-up emails, and pre-meeting briefs. For sales teams that use Gong primarily as a meeting recorder and CRM sync tool — rather than for advanced forecasting — Fellow delivers equivalent value at a fraction of the cost.

Can Fellow replace Gong for the whole organization?

For most organizations, yes. Fellow serves every team — sales, CS, product, marketing, operations, and leadership — with AI meeting notes, transcription, action item tracking, and cross-meeting search. It also includes purpose-built sales features for CRM sync and pipeline documentation. The exception is large enterprise sales organizations that rely heavily on Gong's dedicated revenue forecasting and pipeline management modules.

Does Fellow integrate with Salesforce and HubSpot?

Yes. Fellow integrates natively with Salesforce and HubSpot. After every call, AI-generated notes, action items, and key details sync directly into your CRM. Fellow AI also suggests which fields to update based on what was discussed in the meeting.

Is Fellow secure enough for enterprise use?

Yes. Fellow is SOC 2 Type II certified, GDPR and HIPAA compliant, and never trains on customer data. Any data sent to an AI vendor is immediately deleted within the LLM. Fellow provides enterprise-grade admin controls, SSO, SCIM provisioning, and permission-based access aligned to organizational roles — giving IT full governance over meeting data across the organization.