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Content Marketing Editorial Meeting Template

Bring together the key content creators to discuss and agree on output for current and future editions.

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What’s inside Content Marketing Editorial Meeting Template:

1 Strategy review 

A review/reminder of the brand’s content strategy and main strategic pillars. 

2 Insights summary 

How last month’s content performed and key highlights and poor performers.

3 Upcoming topics and themes 

Main areas of focus for the month/quarter ahead, e.g. seasonal events (Christmas, Easter, summer), product launches, PR opportunities etc.

4 Content ideation

An opportunity to brainstorm and share ideas based on upcoming topics and themes.

5 Distribution 

How and where will content be shared? Based on the insight from earlier, is there a need to increase/decrease paid owned/earned media channels?

6 Deadlines 

Highlight any key deadlines and priority dates.

7 Next steps and assignment 

Confirm next steps and the responsibilities for each of the main participants.

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About the author

Smart Insights

Smart Insights' passion is helping individuals improve their careers by applying the latest digital marketing techniques so that their businesses can get better results from their digital marketing through learning resources including planning templates, guides, e-learning and Quick Win courses.

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